Lynda.com video tip of the week

Do you know you can access Lynda.com training videos with your Evanston Library Card?  Go to www.epl.org/search, and look for the link to Lynda.com.  Browse all their courses, including Microsoft training, web development tips, photography lessons, and more.

This week's video is

Social proof

Persuasive UX: Creating Credibility | by Chris Nodder

Credibility is currency with online audiences. By knowing how concepts like social proof ("if other people do it, so can I") and authority affect your audience or customers, you can build your credibility and influence their behavior. Dive into this course to learn more, and start putting these concepts to work for you.

View this entire Persuasive UX: Creating Credibility course and more in the lynda.com library.